Payment Range
60% negotiatedRange of payments reported by creators
Rs 8KRs 80K
Average payment: Rs 32K
Payment by Follower Tier
How Swiggy pays across audience sizes
Payment by Content Type
Average rates for different content formats
What Creators Say
Anonymous reviews from creators who worked with Swiggy
Rs 8K|shorts on youtubeWould repeat
“Quick food order short.”
60K followersfoodPaid within 12d
Rs 8K|story on instagramWould repeat
“Story promoting Swiggy Instamart. Simple.”
60K followersfoodPaid within 15d
Rs 80K|video on youtubeWould repeat
“Detailed brief but fair pay. Professional team.”
350K followersfoodNegotiated up from Rs 50KPaid within 30d
Rs 45K|reel on instagramWould repeat
“Swiggy pays better than Zomato in my experience.”
200K followersfoodNegotiated up from Rs 30KPaid within 20d
Rs 20K|reel on instagramWould repeat
“Good pay for food content.”
80K followersfoodNegotiated up from Rs 12KPaid within 25d
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